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Our Retail Marketing Agency Gives Ashley's National Success

You know what’s great Feng Shui? Adding more customers to any furniture showroom. As a national retailer of trendy home furnishings, Ashley Home Décor knows that better than most. But how do you make your showrooms stand out amidst state and regional competitors? You partner with a retail marketing agency that knows how to design campaigns that convert.

THE CHALLENGE

Ashley Home Décor approached Birch & Flame with a need to boost store visits. To do that, they asked for digital advertising to raise awareness around key seasonal promotions, deployed with geo-fenced precision and nuanced psychographic audience targeting.

As a retail marketing agency with deep experience in product marketing strategy and localized execution, we began laying the groundwork for a multi-region campaign built for visibility and conversion.

a picture showing display ads, both isolated and on a laptop, ashley home decor made with Birch and Flame, a retail marketing agency.

WHAT WE DID

Our designers pulled up a comfortable yet stylish chair and created display ads that put Ashley’s beautiful furniture—and their strongest offers—front and center. Every asset was part of a digital retail marketing strategy tailored to each region’s shopping behavior and product preferences.

The campaign stretched across Vermont, Florida’s Gulf Coast, and Columbus, Ohio, reinforcing Ashley’s status as a household name. From branding to product marketing execution, everything was crafted to elevate awareness and foot traffic.

And as for results? What Birch & Flame achieved with Ashley’s in three months was sensational.

RESULTS

38 million
impressions

252K
CLICKTHROUGHS

3K
STORE VISITS VIA ADS

See all Our Great Results >

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